Food

Unpacking the Gluten-Free Hype

Earlier this year, National Geographic quoted several dieticians, a gastroenterologist, and five recent, peer-reviewed studies to make this point about gluten: Don’t believe the hype.  Sounds easy enough, but a blitz of advertising spend for gluten-free foods—set to exceed $9 billion in 2025—is determined to oversimplify the current landscape of gut health. That landscape is […]